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商品編號： 9-386-019 出版日期： 1985/11/19 作者姓名： Stevenson, Howard H.;Mossi, Jose-Carlos Jarillo 商品類別： Entrepreneurship 商品規格： 18p 再版日期： 1987/11/15 地域： New York 產業： Games 個案年度： 1984 - 1984
商品敘述：
This case is accompanied by a Video Short that can be shown in class or included in a digital coursepack. Instructors should consider the timing of making the video available to students, as it may reveal key case details. Outlines alternative mechanisms for getting into business. Shows the means by which an experienced entrepreneur can gain control over the necessary resources in order to lower the fixed costs of business entry. Provides a mechanism for discussing the role of experience, credibility, and contacts in the development of a nonbusiness venture.
涵蓋領域：
Capital costs;Entrepreneurship;Development stage enterprises
相關資料：
Video Short, (6602), 0p, by Howard H. Stevenson, Amy Blitz;Case Teaching Note, (5-914-409), 19p, by Howard H. Stevenson, Shirley M. Spence;Spreadsheet Supplement, (XLS162), 0p, by Howard H. Stevenson, Jose-Carlos Jarillo Mossi
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